Hating Goop is not a personality

(But liking Goop is also unacceptable)

Let me tell you about my 2020 platform, Goop Neutrality. It strikes a much needed balance on one of the most pressing issues of our time, i.e., how to feel about Goop. 

Goop Positivity is unacceptable. Disliking Goop is similarly a signal, one that benefits Goop just as much as loving it does.

For the unfamiliar, Goop is a “lifestyle” and “wellness” brand…